Notes
1. Defined by Federici as “the historical process upon which the development of capitalist relations was premised” (12).
2. French writers at the time, and for over a century after, commented on and critiqued the new paradigm (Pierre Bourdieu, Jean Baudrillard), and an entire field of consumer studies has since emerged. While we cannot provide a review of the entire field here, we refer readers to the work of Anne Friedberg, Window Shopping (1993), Sharon Zukin, Point of Purchase (2004), Rachel Bowlby, Just Looking: Consumer Culture in Dreiser, Gissing, and Zola (2010), and Rudi Laermans, “Learning to Consume: Early Department Stores and the Shaping of Modern Consumer Culture (1860-1914),” (1993); as for excellent work on consumption in Latin American spaces, see work from Arlene Dávila.
3. There is some controversy on this point: Michael B. Miller sees some parallels between the romance and grandeur of Zola’s fictional character of Octave Mouret with the historical figure of Aristide Boucicaut, however, Miller writes, “Mouret is too much a hodgepodge of varied observations and literary imagination, and too lacking in historical roots, to provide us with more than a feel for the development with which we are concerned” (21). Our article, on the other hand, follows Rachel Bowlby’s assertion that “Zola’s novels are always based on extensive research of the milieu”; she perceives a “striking linguistic parallel … with a recorded speech of the historical equivalent of Mouret … [which] draws attention to the fidelity of [Zola’s] account” (44-45).
4. He promises to be in touch about making a deal with Mouret so long as The Ladies’ Paradise’s upcoming Monday sale is as profitable as Mouret expects, and so the deal is made.
5. The display window developed as an independent part of a store around the middle of the eighteenth century. Previously it had been restricted by a little window that only permitted people to see into and out of the shop; it now became “a glassed-in stage on which an advertising show was presented” (Schivelbusch 146).
6. See the work of Jean-Martin Charcot and modern criticism of it.
7. In Volume I of Capital Karl Marx spoke of commodity fetishism, and certainly this is part of the equation. But beyond this, we are also suggesting the new platform of store displays forms yet another and entirely new apparatus of commercial display aesthetics.
8. Girlhood was screened at the Directors’ Fortnight Selection in Cannes and the Contemporary World Cinema section of the Toronto International Film Festival.
9. The irony of places like Bagnolet and other banlieues is that they were originally constructed as utopian, highly functional living systems, or “machines for living” as Le Corbusier has referred to them, but are now perceived to be concrete jungles, ghettos, and the site of numerous car bombings and violent racist attacks in the city. See George Packer, “The Other France.”
10. Chin writes that, “Malls are often compared to theme parks such as Disneyland in part because, like theme parks, malls feature a carnivalesque atmosphere that is at once both controlled and utopian” (108).
11. Song on Rihanna’s seventh studio album, Unapologetic (2012).
12. The blue lighting flatters the girls’ skin, unlike the harsh fluorescent shop lights under which they are viewed as criminals. Fournier’s choice to contrast these two scenes accentuates the similarly opposing decision by many cinematographers to utilize lighting that best suits Caucasian actors.
13. Rios cites Manuel Castells’ concept of “resistance identities” (50).
14. See, for example, the United Nations Environment Programme’s “Why Fast Fashion Needs to Slow Down.”
15. Balko’s interview with the authors of Suspect Citizen, Frank R. Baumgartner, Derek A. Epp, and Kelsey Shoub demonstrates the wasted hours consistent with “stop and frisk” policing measures. Only 3 percent of these encounters produce any evidence of a crime, thus, according to the authors, “97 percent-plus of these people are getting punished solely because they belong to a group that statistically commits crimes at a higher rate” (Balko).
16. The concept of alienation as applied to the garment and fashion industries can be understood through analyses of feminist and/or racialized labour in both the developing and the developed world, such as those by Diane Elson and Ruth Pearson, “‘Nimble Fingers Make Cheap Workers’: An Analysis of Women’s Employment in the Third World” (1981), María Angelina Soldatenko, “Made in the USA: Latinas/os?, Garment Work and Ethnic Conflict in Los Angeles Sweat Shops” (1999), and Jane L. Collins, “Mapping A Global Labour Market: Gender and Skill in the Globalizing Garment Industry” (2002). Fashion scholars investigate the ethics and effects of alienation upon industry, academic, and consumer trends. See, for instance, Guy Debord, The Society of the Spectacle (2010), Nancy L. Green, “Art and Industry: The Language of Modernization in the Production of Fashion” (1994), Theresa M. Winge, “‘Green is the New Black’: Celebrity Chic and the ‘Green’ Commodity Fetish” (2008), Anja Aronowsky Cronberg, “Can Fashion Ever Be Democratic?” (2013), and Anders Haug and Jacob Busch, “Towards an Ethical Fashion Framework” (2015).
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